About Source Studio

Hi, I’m Emma Bryan

I’ve spent over 20 years in the fashion industry, starting out as a designer, moving into product development, and then leading sourcing for one of the UK’s most loved department stores. Over that time, I’ve worked across almost every category you can think of: lingerie, cashmere knitwear, tailored menswear, luggage, kidswear, swim, and even promotional merchandise.

For the past two decades, I’ve been based in Hong Kong, right in the heart of the world’s fashion supply base. I know the factories, the people, and the realities of getting products made.

Why I Started Source Studio

After years of working with big retailers, I was bored of developing the same old products season after season. I could see that smaller and growing brands were the ones pushing boundaries, creating what customers actually wanted and challenging the old fashion narrative.

But too often, these brands were paying too much, struggling with big MOQs, or wasting time with the wrong partners.

I started Source Studio to change that. To give founders direct access to trusted factories, real guidance, and the confidence to be bold with their ideas.

Emma Bryan sate on a balcony in Hong Kong with greenery behind

How I Work

Cut through the noise
— No jargon, just clear guidance.
Factory direct support
— Small to medium order quantities, high quality, ethical partners.
Getting sh*t done
— I keep you accountable and move projects forward.

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!